Market intelligence
Market sizing, customer discovery, competitive landscapes, and entry strategy grounded in evidence.
Student-led consulting · Bloomington, Indiana
Deep roots.
Global reach.
We are an international business consultancy at Indiana University, pairing ambitious students with Asian startups and impact organizations.
↓30+student consultants
04active project teams
2023founded at IU
Built at IU.
Working beyond borders.
Working beyond borders.
Who we are
Global perspective.
Grounded thinking.
Nitara is an undergraduate consulting organization built around a simple idea: ambitious students and ambitious organizations grow faster together.
Every semester, interdisciplinary teams work directly with international startups, businesses, and NGOs, bringing fresh perspective to consequential questions.
What we do
From question
to clarity.
Growth strategy
Positioning, go-to-market planning, partnerships, and practical roadmaps built for early-stage teams.
Business analytics
Turning messy questions into clear models, useful dashboards, and decisions leaders can act on.
Impact advisory
Research and strategy for NGOs and mission-led organizations working across communities and borders.
How we work
One semester.
Real momentum.
01
Frame
Align on the decision, scope, and what success looks like.
02
Discover
Research the market, customers, competitors, and constraints.
03
Build
Develop, test, and pressure-check a practical recommendation.
04
Deliver
Present the answer, evidence, and an actionable path forward.
Selected current and past clients
Trusted across
industries.
From consumer brands to mission-led organizations, Nitara teams have supported ambitious partners across markets.
Beyond client work
Fall 2025Case competition · Healthcare
Talent meets a
real-world challenge.
In partnership with IU’s Healthcare Consulting Club, students tackled a live healthcare strategy problem by combining structured thinking, creativity, and executive-level presentations.
Winning team
Rahman Ovezov & Aarav Kumar
Client confidentialityWe recognize partners publicly only with approval. Project details, research, and recommendations remain confidential so every organization can trust Nitara with consequential work.
Leadership
Built by students.
Run like a firm.
Our executive board stewards the community, client experience, and consultant development.
01Mahathi DuggiralaPresident
02Jai BachwaniVP, Consulting
03Shivam ShahCo-VP, Finance
04Sharani PancharapulaCo-VP, Marketing
05Diya PatelCo-VP, Finance
06Ishya MorasaCo-VP, Marketing
07Sam PassalacquaVP, Outreach
Find your place
Come build something
that matters.
For organizations
Bring us a high-leverage question. We’ll bring the curiosity, rigor, and team to move it forward.
Start a conversationFor IU students
Learn consulting by doing it alongside a close community with a distinctly global point of view.
Explore opportunities